The Google Pixel 10a isn’t even here yet, and already, there’s a buzz about what Google might do differently with its successor. A recent report from Android Authority says that the Pixel 10a will be available in early 2026. Even though it is still months away, rumors have started swirling, with one of the biggest talking points being a potential cost-cutting move that could impact the phone’s performance in a major way.
A significant change could come to the phone’s processor. Instead of packing the next-gen Tensor G5 chip, which will likely be found in the other Pixel 10 models, Google might decide to go with a cheaper version of the G5. Or even stick with the older Tensor G4, the same chip expected to debut in the Pixel 9a.
Google Pixel 10a: Could Cost-Cutting Chip Away at the Value?
Previously Google has gone with the Apple “SE” strategy with the Pixel “a” line-up, this shift in direction would be a big departure which has always featured the latest Tensor chips. While it may help Google keep the price of the Pixel 10a down, it also raises whether this would make the device less competitive compared to rivals with more powerful, up-to-date hardware at the price point.

Why Go For an Older Chip?
The main reason behind this potential downgrade is likely due to cost. The Tensor G5 could be too pricey to include in a more budget-friendly phone like the Pixel 10a. If Google raises the price, it could risk driving away targeted customers who want an affordable device without sacrificing performance. But, using an older chip like the G4 could create a bigger issue.
An older chip means fewer AI features and reduced performance, especially for the camera, voice recognition, and other smart capabilities that Google’s Tensor chips are known for. The Tensor G5 will likely be built to handle a range of cutting-edge AI functions, making the Pixel 10a feel underwhelming if it uses an older chip that can’t keep up with those advancements.
So, Google’s decision to use an older Tensor chip for the Pixel 10a could be a balancing act. While it’s clear that keeping the phone affordable is a priority in the “a” lineup, the tech giant should be sure that cutting costs doesn’t mean sacrificing performance or missing out on the new features that could keep it competitive.
We’ll have to wait and see how this plays out in the coming months as more details about the Pixel 10a emerge. For now, though, the potential downgrade to the Tensor G4 could be a major turning point for the device’s success when it arrives in early 2026.