A mobile game almost made a digital revolution causing people falling off from buses, getting car crashes, going into restricted zones, getting struck into jungles and so on. If you are not living in a godforsaken uninhabited island, you must have heard these facts that became an everyday reality after the release of an augmented reality game called Pokemon Go. Well, this also shows that nothing can be as viral and addictive as a mobile game, right?
But the fact is while every game and mobile app developer strive to make their game viral, only a handful become able to make it. So, if you are going to build a new mobile game, you need to know what works best and what does not. Let us offer here five incredible tips to build your first mobile game.
1) Mind your game audience
Who is going to play your game in the first place? That is the question that should guide your game concept and subsequent development. You need to decide whether it would be a puzzle game for kids or a learning game for toddlers or an action filled strategy game for teens and youth or an addictive celebrity game for the adults. Remember every game niche works best for some target audience.
2) Distinct and effective game design
The game design is important to convey the right look and feel of a game. Moreover, it is important for a great onboarding experience. A gamer upon beginning with the app should feel comfortable and at ease. Immersive UX and UI with standout visual effect are what would give your game a look-wise distinction. Moreover, the game design should allow ease of game playing and navigation.
3) The perfect game engine
Have you decided over the game niche you want to focus on? Is the game concept along with its typical game playing elements are already conceptualized? Well, now you need to decide on the game development tools to make the game a reality. First of all, you have to decide over the game engine. There are various game engines but the final choice would depend on upon the developer skills, learning curve, the type of game project (2D or 3D), the kind of graphic output you want, the UI and features you want in your game, etc.
4) Choose between 2D or 3D
What game type your idea suits best, 3D or 2D? Even though 3D seems to be more appealing, some game concept may look weird while being developed as a 3D game. There are other factors as well like the game audience, game development cost, and market competition. You need to conclude on this based on your audience analysis and competitive standing.
5) Effective pre-launch marketing
All your game development efforts finally depend on upon your marketing maneuvers. However, great a game is built it hardly stands a chance without proper marketing. In today’s competitive scenario the game marketing cannot wait until the formal launch of the game. You need to be ready with a pre-launch marketing strategy. Creating buzz and hype around the new game are very important at the initial stage. Influencer marketing, blogging, robust social media campaigns, media and digital promotions together should work to create the hype.
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[su_box title=”Author bio” box_color=”#c40000″]Khushboo Jobanputra is a Digital Marketing Expert at Aurosys Solutions, LLP a pioneering Mobile Application Development and end-to- end Product Engineering, Enterprise Mobility and Content Management Company in India and USA. Along with expertise in Digital Marketing, technology inspires her to write contents on various topics including new technology gadgets, technology solutions, sitecore enterprise solutions and IoT development.[/su_box]
