- Bluesky has achieved all-time highs in user activity and has topped Brazil’s free iPhone app chart following the recent ban on X.
- The platform saw an impressive surge with 1 million new sign-ups in just three days, marking a significant increase in its user base.
- The ban on X by Brazilian courts has resulted in a dramatic shift in social media dynamics, benefiting Bluesky and Threads..
Bluesky surge has reached new record-breaking levels following Brazil’s ban on X, formerly Twitter. Following the ban of that platform, Bluesky reported an increase in user activity, with an addition of new users propelling the app to the top of the free iPhone app charts in Brazil.
Bluesky surges all-time highs
Bluesky has achieved unprecedented levels of activity, according to recent reports from the platform. The ban on X in Brazil has significantly boosted Bluesky’s visibility and user engagement. Over the past two days alone, the platform has welcomed 500,000 new users, marking a substantial increase in its user base.
In the wake of Brazil’s X ban, Bluesky has climbed to the top of Brazil’s free iPhone app chart. This impressive feat comes as a direct result of the legal and regulatory challenges faced by X. Meta’s Threads follows closely behind, showcasing the shifting dynamics in the social media space.
Bluesky, which officially launched earlier this year, has demonstrated impressive growth compared to its competitors. As of May 2024, the platform has amassed over 6 million users. Initially conceived as a Twitter-backed initiative to develop an open, decentralized social protocol, Bluesky has evolved into an independent public benefit corporation. The platform was originally supported by Jack Dorsey, the founder of X, who left the board earlier this year.
X’s legal battles and Brazil’s response
X (formerly Twitter) has been embroiled in a contentious legal battle with Justice Alexandre de Moraes of Brazil’s Supreme Court. The dispute centered around X’s failure to block certain accounts spreading misinformation about elections. As a result, the Brazilian government decided to ban X unless the company appointed a local legal representative. The ban was enforced this Friday, with warnings that users attempting to circumvent the ban using VPNs could face fines.
The ban on X has prompted Brazil’s President Luiz Inácio Lula da Silva to invite his X followers to join him on other platforms, including Bluesky. This development underscores the evolving landscape of social media in Brazil, driven by ongoing legal and regulatory challenges facing X.
The Bluesky surge following Brazil’s ban on X (Twitter) highlights a significant shift in the social media ecosystem. With record activity levels and a surge in new users, The app is capitalizing on the opportunity presented by X’s legal troubles. As the situation continues to unfold, it will be interesting to see how these changes impact the broader social media landscape.
