Epic Games, the creator of Fortnite, has announced that they are set to relaunch the Epic Games Store on iOS devices in Europe, a move that has surprised the gaming community. This decision is influenced by the Digital Markets Act (DMA) of the European Union, a legislative initiative aimed at pushing large tech companies such as Apple to ease their control over app distribution. This announcement signifies the start of a new era of choice and accessibility for iOS users in Europe.
Epic Games Store Announcement
The following is the announcement EPIC Games made on X (formerly Twitter):
How it will Affect Users?
Users will now have the option to download games and apps directly from the Epic Games Store, instead of being limited to the Apple App Store. This change is anticipated to offer customers a more diverse and personalized experience by providing a wider range of gaming alternatives, potential access to exclusive discounts, and the option of various payment methods.
One of the most apparent effects that users may notice is the potential for cost reduction. Apple typically charges a 30% developer fee, whereas Epic Games is known for charging less, possibly resulting in lower app and game prices. However, it remains uncertain how much of these savings developers will transfer to customers.
However, this increased independence also requires users to exercise greater caution. Venturing beyond traditional app stores raises new security concerns. Users will need to verify the legitimacy of apps and manage permissions carefully, particularly when dealing with unfamiliar platforms.
Is it a Good Decision?
Evaluating the decision’s viability reveals a range of consequences for different parties. The promise of more options and possible cost reductions is alluring to people. But this newfound independence also necessitates a greater sense of accountability and security risk awareness.
For developers, the prospect of expanded access to a potentially larger audience and the chance of reduced fees are advantages. However, the success of the Epic Games Store on iOS hinges on user adoption and developer support, factors that are not guaranteed.
On the other hand, giving up control over the distribution of apps poses a significant issue for Apple. To be competitive in a changing market, the corporation might need to review its App Store policy and business plan.
The Domino Effect
The iOS launch of the Epic Games Store could potentially trigger broader changes in the industry. Comparable regulations in other regions could lead to similar adjustments in app distribution strategies, putting pressure on Apple to adapt to a global market. Moreover, heightened competition could create a more favorable landscape for developers seeking alternative avenues to distribute their work.
